PRIVACY POLICY | UPDATED NOVEMBER 2025
At PSA Audio Visual, we value your privacy and want you to feel confident when visiting our website. This policy explains what personal data we collect, how we use it, and the steps we take to keep it safe.
PSA Audio Visual (“We”) are committed to protecting and respecting your privacy.
This policy (together with our terms of use and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting www.psa4av.co.uk you are accepting and consenting to the practices described in this policy.
1. INTRODUCTION
This privacy notice provides you with details of how we collect and process your personal data through your use of our site www.psa4av.co.uk, including any information you may provide through our contact form or future newsletter sign-up.
By providing us with your data, you confirm that you are over 13 years of age.
PSA Audio Visual are the data controller and responsible for your personal data (referred to as “we”, “us”, or “our” in this privacy notice).
Contact Details
Full name of legal entity: PSA Audio Visual
Postal address: 28 Vision Business Park, Preston Place, Upper Caldecote, SG18 9GQ
Telephone number: +44 (0)20 8886 3399
Email address: info@psa4av.co.uk
If you are not happy with any aspect of how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.
It is very important that the information we hold about you is accurate and up to date. Please let us know if your personal information changes by emailing info@psa4av.co.uk.
We do not collect more data than we need, and we only use your information to respond to your enquiry or improve our website experience.
2. WHAT DATA DO WE COLLECT ABOUT YOU
Personal data means any information capable of identifying an individual. It does not include anonymised data.
We may process certain types of personal data about you as follows:
- Identity Data may include your first name and last name.
- Contact Data may include your email address, phone number, and any information you include in our contact form.
- Technical Data may include your IP address, browser type and version, time zone setting, and other technical information about the devices you use to access our website.
- Usage Data may include information about how you use our website.
We do not collect or process payment or financial details through this website. Any financial transactions relating to our services are handled securely and separately as part of our client engagement process.
We also do not collect sensitive personal data (such as health, political, or religious information).
Where we are required to collect personal data by law, or under the terms of a contract, and you do not provide that data when requested, we may not be able to fulfil the purpose (for example, responding to your enquiry).
3. HOW WE COLLECT YOUR PERSONAL DATA
We collect data about you through:
- Direct interactions: You may provide data by filling in our contact form or by communicating with us by phone, email, or otherwise.
- Automated technologies: As you use our site, we may automatically collect technical data about your device, browsing actions, and usage patterns using cookies or similar technologies.
- Third parties: We use Google Analytics to help us understand how visitors use our site.
4. HOW WE USE YOUR PERSONAL DATA
We will only use your personal data when legally permitted. The most common uses of your personal data are:
- To respond to your enquiry or request for information.
- To manage and protect our website (including troubleshooting, analysis, and system maintenance).
- To improve our services and website user experience.
- To comply with a legal or regulatory obligation.
We may rely on the following lawful bases for processing your personal data:
- Legitimate Interests – to respond to your enquiries and operate our website effectively.
- Consent – where you have actively provided your details, such as through a contact form or future newsletter sign-up.
We will only use your personal data for the purposes for which it was collected unless we reasonably consider we need to use it for another reason compatible with the original purpose.
5. DISCLOSURES OF YOUR PERSONAL DATA
We may have to share your personal data with:
- Service providers who provide IT and system administration services.
- Professional advisers such as lawyers, bankers, auditors, and insurers.
- HM Revenue & Customs, regulators, and other authorities if required by law.
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. They only process your data for specified purposes and in accordance with our instructions.
6. INTERNATIONAL TRANSFERS
Some of the technology we use, such as Google Analytics, may process data outside the UK or EEA. Where this happens, we rely on Google’s data protection standards and contractual safeguards to keep your information secure.
7. DATA SECURITY
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed without authorisation, altered, or disclosed. Access is limited to employees and contractors who have a business need to know. They are bound by confidentiality obligations and will only process your data on our instructions.
We have procedures to deal with any suspected data breach and will notify you and any regulator where we are legally required to do so.
8. DATA RETENTION
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including to comply with legal or reporting requirements.
When data is no longer needed, it will be securely deleted.
9. YOUR LEGAL RIGHTS
Under data protection law, you have the right to:
- Request access to your personal data.
- Request correction or deletion of your personal data.
- Object to or restrict processing.
- Withdraw consent at any time.
If you wish to exercise any of these rights, please contact info@psa4av.co.uk.
You will not have to pay a fee to access your data, although we may charge a reasonable fee if your request is excessive or repetitive.
10. THIRD-PARTY LINKS
Our website may include links to other websites. Clicking on those links may allow third parties to collect or share data about you. We do not control those websites and are not responsible for their privacy practices.
We encourage you to read the privacy policy of every website you visit.
11. COOKIES
Our website uses cookies to distinguish you from other users and to improve your browsing experience.
Cookies are small text files stored on your device. They help us analyse how our site is used, remember your preferences, and enhance site performance.
You can set your browser to refuse all or some cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, parts of our website may not function properly.
We use:
- Essential cookies – required for the operation of the website.
- Analytical cookies (Google Analytics) – to understand visitor behaviour and improve our site.
For more information on Google’s use of data, visit https://policies.google.com/privacy.
Cookie Notice:
We use cookies to improve your experience on our site and to understand how it’s used. By continuing to browse, you agree to our use of cookies.
12. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date.
13. CONTACT US
If you have any questions about this Privacy Policy or how your data is handled, please contact us:
PSA Audio Visual
28 Vision Business Park
Preston Place
Upper Caldecote
SG18 9GQ
Tel: +44 (0)20 8886 3399
Email: info@psa4av.co.uk